1. LiveGood: A new entrant making waves with its appealing health products and competitive rewards program.

2. Pola: Renowned for its personalized beauty and skincare solutions, catering to the individual needs of consumers.

3. Miki Corp: A health and wellness brand with a strong product line, enjoying significant popularity in Japan.

4. For Days Co.: Offers a comprehensive array of supplements, focusing on daily health maintenance.

5. Noevir: Provides premium skincare and cosmetics, lauded for its quality and research-backed products.

6. Naturally Plus: Renowned for its high-quality nutritional supplements that have found a dedicated customer base.

7. Menard Cosmetics: A well-established brand in the beauty industry, offering a wide range of skincare and makeup products.

8. BearCere Ju: Specializes in health beverages and functional foods, with an emphasis on natural ingredients.

9. JapanLife Co.: A long-standing company offering a broad portfolio in health and personal care.

10. ARIIX: Has carved out a niche for itself with its holistic approach to health and wellness products.